Content about author

12.02.09

Sometimes it takes years for a salesperson to learn the basic rules of the game because no one has written them down. Or at least no one has written them down as “rules.” Older salespeople while training the new ones will often impart these gems of sales wisdom, but most sales training courses only touch briefly on some of these principles and then only in passing. Jill Konrath, author of Selling to Big Companies has enumerated The Seven Paradoxical Sales Principles, all of which may be found in the unwritten, unpublished Old Salesman’s Book of Knowledge.

10.26.09

In a response to a recent article by sales systems guru, Ari Galper, the author revealed that he had received numerous e-mails from his salesman readership, most of whom reported an abject fear of making cold calls, particularly by telephone. The fear of rejection was the most cited reason for the “cold calling chills,” but all respondents said they would find many excuses for not making the calls they all knew were necessary. Quite simply: Salespeople who don’t make cold calls, don’t make sales.