Many a small businessman, empowered by the success of his small operation, expands himself into failure because he didn’t understand the dynamics of his success. Many of us have seen a successful restaurant expand their facility, staff and services, only to see their business dry up and disappear. Writing in Inc. Magazine a number of years ago, business consultant Norm Brodsky wrote, “If you don’t really understand what’s driving your success, you have to be careful about the strategy you adopt. There’s a risk, after all, that you may accidentally undermine whatever made your company successful in the first place.” Brodsky cited an example of a client-friend who wanted to expand his very successful retail store, but when encouraged to evaluate his business, he realized that the increased costs would require another million dollars in sales to break even . . . and his current customers had not turned away because of his crowded shop